Rubirosa SS 2022 - Pazzi Design Studio

RUBIROSA SS 2022

Concept + Art Direction + Web Design

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Photography by Davide Curzi
Illustrations by Marianna Lani
Styling by Agnes Schultz
Web development by Elseno

Client: RUBIROSA MANAGEMENT GMBH

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Swiss brand RUBIROSA creates refined iconic shoes, crafted in Italy, designed to endure. The quality is at its pinnacle. The style is classical with a contemporary elegance touch. A quiet luxury statement.

The Spring Summer 2022 collection introduces for the first time shoes for women. Our art direction approach to this campaign was based on the ideas of lightheartedness and simplicity.
Pastels and deep naturals evoke the joy of the seafaring.

Subtle illustrations set RUBIROSA shoes into the charming Riviera lifestyle, which, together with the racing cars and airplanes, was a kean and familiar environment for Porfirio Rubirosa, the real life adventurer who inspired the brand.